Last week saw the unveiling of our Summer Celebration window displays at our flagship store in Cardiff, plus our Outlets at Cheshire Oaks and Bridgend.

For the past two seasons we have worked with D1 Design & Creative to create beautifully unique and impactful window displays for our stores. For summer 2015 the concept and brief was delicate and feminine, celebrating our wonderfully romantic collections and bridal pieces.

The focus of the Summer Celebration scheme was a ‘Summer at Downton Abbey’, taking inspiration from the costumes, colours, textures and patterns while tailoring it to complement our jewellery and Heritage campaign, which was of course shot on location at Highclere Castle, set of Downton Abbey.

Delicate elements such as pearls and lace to decorate the natural features of the leaves and trees were used to create an outdoor garden party feel; perfect to start the summer season!

Here is a snippet from our mood board that we created to support our Summer Celebration concept:

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We are thrilled with the results and a huge thank you to D1 Design & Creative for bringing our ideas and concepts to life!

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Pop into the Cardiff store or the Outlets as soon as possible to see the displays for yourself!

Written by Rachel Roberts

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